About Us
Wild Track Australia was born in the bush — not in a boardroom.
It started with two brothers who grew up chasing wild game, getting their hands dirty, and learning what real toughness meant under the Aussie sun. Raised on hard work and early mornings, we didn’t just buy gear — we tested it in the kind of terrain most brands only see in a catalogue. And time after time, it let us down.
So we built something better.
Wild Track is our answer to cheap gear that falls apart, big brands that don’t understand the land, and flashy marketing that overpromises and underdelivers. We started this brand for blokes like us — hunters, tradies, outdoorsmen — who need gear that can actually hold up when conditions get rough.
Everything we make is designed with purpose: breathable fabrics, reinforced stitching, camo that blends in, and fits that don’t get in your way when you're on the move. Whether you're glassing from a ridgeline, tracking through dry scrub, or knocking off a hard day's work — Wild Track gear is built to back you in.
We’re proud to be a brand built by real Aussies, for real Aussies.
Because at the end of the day, this isn’t fashion — it’s fieldwear.
It’s gear that earns its spot in your kit.
It’s a way of life we’ve lived since day one.
Welcome to Wild Track. Let’s get to work.
Sustainability That Pulls Its Weight
We know the land gives us everything — and it’s up to us to treat it with the respect it deserves. That’s why we’re doing our bit to make sure Wild Track leaves a lighter footprint on the country we live and work in.
Where possible, we’re reducing waste and using recycled materials — from packaging to fabric blends — without compromising on toughness or durability. We’ve also cut back on unnecessary plastics, switched to low-impact printing, and we’re working toward more sustainable supply chain choices every season.
It’s not about greenwashing or ticking boxes — it’s about building gear that works hard without working against the land. Because if we’re going to keep hunting, working, and living off the grid, we need to protect the ground we stand on.
